emotional blackmail anyone?
Well since I'm reading Freakonomics at the moment I can see the incentive handed out with the image below. Obviously car-pooling is a preferred choice in some areas - we've got P2 and P3 lanes on some main roads during peak hours and you can get fined for using the lanes - i'm guessing in some areas that hasn't happened. So here we have the ease and monetary incentives, use the lane to get there faster but if you do on your own you'll get a fine. The image below is tackling the emotional or moral incentive. Do it or be a complete prick. Classic. I still crack up looking at it.
quote for the day:
"There are three basic flavors of incentive: economic, social, and moral. very often a single incentive scheme will include all three varieties. Think about the anti-smoking campaign of recent years. The addition of a $3-per-pack 'sin tax' is a strong economic incentive against buying cigarettes. The banning of cigarettes in restaurants and bars is a powerful social incentive. And when the US government asserts that terrorists raise money by selling black-market cigarettes that acts as a rather jarring moral incentive."
- Steven D. Levitt & Stephen J. Dubner Freakonomics
quote for the day:
"There are three basic flavors of incentive: economic, social, and moral. very often a single incentive scheme will include all three varieties. Think about the anti-smoking campaign of recent years. The addition of a $3-per-pack 'sin tax' is a strong economic incentive against buying cigarettes. The banning of cigarettes in restaurants and bars is a powerful social incentive. And when the US government asserts that terrorists raise money by selling black-market cigarettes that acts as a rather jarring moral incentive."
- Steven D. Levitt & Stephen J. Dubner Freakonomics
posted by brent c. airey at 9:51 PM
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